(Telecompaper) Vivendi has announced a takeover bid for Gameloft, after building up a 30 percent stake in mobile games publisher. The offer of EUR 6 per share represents a premium of 50 percent on Gameloft's share price 14 October 2015, the day prior to Vivendi first disclosing a stake in the company and a premium of 23 percent over the weighted average share price over the past six months. Vivendi said the acquisition of Gameloft supports its strategy to expand in the content and media sectors. The bid is expected to face opposition from the Guillemot family, which founded Gameloft and is its second-largest shareholder. The family has been increasing its stake since Vivendi started acquiring shares last autumn.