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What is Stripe's Relay and why should retailer's care?

2015-09-15 14:11:56| Beverages - Topix.net

Stripe's roll out of Relay will allow retailers for the first to enable instant purchases within any third party app or social network giving the shift towards 'social commerce' yet another boost. The likes of Land Rover, Mondelez and Pernod Ricard have experimented with 'buy now' buttons on social networks but have been tied to the tools offered by the likes of YouTube and Facebook .

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