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Does PepsiCo Need a New, Snackier Name?
2013-02-18 17:20:39| Beverages - Topix.net
It's a classic American hero story: PepsiCo was flagging, so it did a lot of research in its top secret BEVERAGE LAB , and started spending more money on ads, and now it's doing better .
Apple store forced to change its name
2013-02-15 19:20:16| CNET News.com
A corner store in the U.K. that sells cider has been around for more than 20 years. But it's tired of all the calls asking for iPads to be fixed. That's what happens when you're called the Apple Shop. [Read more]
AutoNation to stamp dealerships with its brand name
2013-01-31 19:02:39| Auto Dealers - Topix.net
At least that's the aim behind an announcement Thursday by the No. 1 auto dealer in the country that stores coast to coast will carry only its brand name: AutoNation.
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