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Tag: brewers
Brewers build India soft drinks networks to push non-alcoholic beer sales - United Breweries
2019-09-04 16:25:00| Daily beverage news and comment - from just-drinks.com
Heineken partner United Breweries and Anheuser-Busch InBev have set up soft drinks distribution channels in India so that non-alcoholic beers such as Heineken 0.0 can target the country's large soda category, a UB executive has said.
Tags: united
sales
build
india
How UK craft brewers are winning with Generation Z - Focus
2019-06-11 13:15:00| Daily beverage news and comment - from just-drinks.com
The adage that younger consumers of alcohol are drinking less but drinking better is widely-recognised. Earlier this month, the Society of Independent Brewers (SIBA) released its latest British Craft Beer Report, highlighting ways in which some of the country's craft brewers are successfully targeting Generation Z. Here's a look at some of the approaches that have achieved cut-through with beer consumers aged LDA to about 22.
Tags: z
focus
generation
winning
"The craft beer buying spree created some confusion in the marketplace" - just-drinks speaks to Paul Gatza, Brewers Association senior VP of professional brewing
2019-06-04 14:36:00| Daily beverage news and comment - from just-drinks.com
In an increasingly-competitive beer market, craft brewers to be underselling their sustainability credentials. Paul Gatza, senior VP of the professional brewing division at the Brewers Association, speaks with Ben Cooper about what sets craft brewers apart and why they seem not to be taking full advantage of some natural strengths.
Tags: professional
created
paul
association
Jagermeister teams with US craft brewers for pairing push
2019-06-03 19:29:00| Daily beverage news and comment - from just-drinks.com
Mast-Jagermeister has launched a promotion in the US, linking its namesake liqueur brand with different craft beers.
Tags: teams
push
craft
brewers
Why craft brewers must turn up their ethical volume - Sustainability Spotlight
2019-05-30 14:06:00| Daily beverage news and comment - from just-drinks.com
The merger of Boston Beer Co and fellow craft brewer Dogfish Head Brewery earlier this month shows craft brewers are far from immune from the challenging conditions in the US beer sector. In today's market, strong sustainability credentials might be expected to bolster craft brewers but, Ben Cooper writes, craft brewers are underplaying their sustainability profile. With more powerful competitors taking every opportunity to promote sustainability achievements, modesty is a dubious virtue.
Tags: turn
volume
craft
spotlight
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