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Tag: journey
William Grant & Sons gives London commuters a scented journey for Hendrick's push
2019-07-29 18:30:41| Daily beverage news and comment - from just-drinks.com
William Grant & Sons has made a London train tube station smell like cucumber and roses in a sensorial ad campaign for Hendrick's gin.
Tags: london
william
grant
push
"Taking pricing on your core trademarks is part of the premiumisation journey" - just-drinks meets Beam Suntory CEO Albert Baladi - Part II
2019-07-11 14:32:00| Daily beverage news and comment - from just-drinks.com
In the first part of our interview with Beam Suntory's CEO, which was published earlier this week, Albert Baladi talked broadly about the group, its strategy going forward and how Beam intends to grow. Here, in part two, we look at the company's portfolio and the positioning of and prospects for its major brands.
Tags: part
ii
taking
trademarks
Marks & Spencer's journey to sourcing more sustainable cotton
2019-07-09 18:48:00| Daily apparel & textile news and comment - from just-style.com
British retailer Marks & Spencer (M&S) has this season seen its entire clothing range made from 100% sustainable cotton - one of the first retailers to reach this milestone. Key to its achievement is the Better Cotton Initiative, the largest sustainable cotton programme in the world, according to Phil Townsend, technical lead, environmental sustainability and technical services at M&S. He also believes the transformation of the cotton sector should be a blueprint for other raw material initiatives.
Tags: marks
journey
cotton
sustainable
Ericsson: Network densification is the crucial next step in the UK's 5G journey
2019-06-10 02:00:00| Total Telecom industry news
With a flurry of 5G launch announcements from at least three of the UK's big four mobile network operators, the UK is establishing itself as a leader in European 5G rollout. EE has already launched its fledgling 5G offering and similar launches from Vodafone and Three are imminent…read more on TotalTele.com »
Tags: the
network
step
ericsson
Book Review: A Digital Journey: The transformation of the oiland gas industry
2019-05-17 13:29:52| Oil IT Journal - www.oilit.com
Steve Cooper and Jim Crompton's new book traces the failures of 'Digital Oilfield 1.0' and the movement's resuscitation in today's 'digital transformation'. Big data and analytics will fail too unless there is a renewed focus on data management fundamentals, perhaps with the deployment of a master data management solution like EnergyIQ's TDM, used throughout in a soft sell-cum-illustration of the 'fundamentals'. The authors argue that 'things will be different this time'.
Tags: review
book
digital
industry
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