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Lap of luxury - How Remy Cointreau plans to kick-start Cognac

2015-10-23 16:57:00| Daily beverage news and comment - from just-drinks.com

The latest brand to join the quest to recruit new Coganc drinkers is Remy Cointreau's Remy Martin. The company revealed its new campaign to analysts and journalists at its headquarters in Cognac, with the aim of turning the consumer view of "I respect Remy Martin, they have a great product" to "I love Remy Martin, it's the brand for me."

Tags: to plans luxury lap

 

Lap of luxury - How Remy Cointreau plans to kick-start Cognac - Comment

2015-10-23 16:57:00| Daily beverage news and comment - from just-drinks.com

The latest brand to join the quest to recruit new Coganc drinkers is Remy Cointreau's Remy Martin. The company revealed its new campaign to analysts and journalists at its headquarters in Cognac, with the aim of turning the consumer view of "I respect Remy Martin, they have a great product" to "I love Remy Martin, it's the brand for me."

Tags: comment plans luxury lap

 
 

Exclusive - Remy Cointreau launches global Remy Martin Cognac push

2015-10-20 13:32:00| Daily beverage news and comment - from just-drinks.com

Remy Cointreau has unveiled a global marketing campaign for its Remy Martin Cognac brand.

Tags: global martin exclusive push

 

Product Launch - Cognac Frapin's Multimillesime No 6

2015-09-25 15:32:00| Daily beverage news and comment - from just-drinks.com

Frapin has followed 2012's fifth expression of its Multimillésime series with the latest expression in the collection.

Tags: product launch cognac product launch

 

Moet Hennessy eyes Cognac growth with construction of new Hennessy facility

2015-09-18 17:08:00| Daily beverage news and comment - from just-drinks.com

Moet Hennessy has broken ground on a new shipping and bottling plant for its Hennessy Cognac brand.

Tags: construction eyes growth facility

 

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