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Diageo shifts Pimm's spend to May to make most of new UK sunshine patterns - video

2018-03-29 15:14:00| Daily beverage news and comment - from just-drinks.com

Diageo is bringing forward its marketing spend for Pimm's in the UK from August to May after research into weather patterns shows the earlier month is more likely to be sunnier.

Tags: make video uk spend

 

Report: Millennials Spend More on Rent Than Previous Generations

2018-03-27 00:25:16| National Real Estate Investor

By the time millennials turn 30, they will have paid nearly $93,000 in rent, a new study finds.

Tags: report previous rent spend

 
 

This week in beer & cider, featuring C&C Group's 2018 update, another Kronenbourg expansion spend and who are the US's biggest brewers?

2018-03-16 15:37:00| Daily beverage news and comment - from just-drinks.com

Here's a round-up of this week's top stories from the global beer & cider categories. Click the links to see our round-ups for soft drinks & bottled water and spirits & wine.

Tags: the who week groups

 

French beer market growth prompts further Carlsberg spend on Brasseries Kronenbourg brewery

2018-03-16 14:22:00| Daily beverage news and comment - from just-drinks.com

Carlsberg is readying a modernisation programme at its Kronenbourg brewery in France, three years after the group invested in adapting the site's operations to handle other SKUs.

Tags: market french growth spend

 

Heineken to spend US$25m on French production footprint

2018-02-22 16:41:00| Daily beverage news and comment - from just-drinks.com

Heineken has confirmed plans to invest EUR20m (US$24.6m) at its three French breweries this year, a move that will lead to the creation of 50 jobs.

Tags: production french spend footprint

 

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