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Bacardi hits back at category exclusivity, gives away Craigellachie 51-year-old Scotch - just-drinks exclusive

2018-10-25 17:24:00| Daily beverage news and comment - from just-drinks.com

Bacardi has chosen to give away its oldest expression of Craigellachie single malt free of charge, as the company looks to counter what it describes as "exclusivity" in the Scotch category.

Tags: back category hits exclusive

 

Five companies that are shaking up the non-alcoholic drinks category - Focus

2018-10-15 16:52:00| Daily beverage news and comment - from just-drinks.com

On Saturday, mindful drinking consumer group Club Soda held its Mindful Drinking Festival outside of London for the first time. Just-drinks visited the event in Glasgow to speak to some of the beverage companies helping to mark out the future course of the growing non-alcoholic category. From "no sin gin" to vinegar drinks, here's a selection of what we found.

Tags: category companies focus drinks

 
 

Six companies that are shaking up the non-alcoholic drinks category - Focus

2018-10-15 16:52:00| Daily beverage news and comment - from just-drinks.com

On Saturday, mindful drinking consumer group Club Soda held its Mindful Drinking Festival outside of London for the first time. Just-drinks visited the event in Glasgow to speak to some of the beverage companies helping to mark out the future course of the growing non-alcoholic category. From "no sin gin" to vinegar drinks, here's a selection of what we found.

Tags: category companies focus drinks

 

Accolade Wines takes Stone's into UK's burgeoning gin category

2018-10-15 12:39:00| Daily beverage news and comment - from just-drinks.com

Accolade Wines has lined up a gin under its Stone's brand, as it looks to capitalise on the UK's booming gin market.

Tags: category takes stones wines

 

Why the spirits category needs to rethink its future positioning - Comment

2018-09-18 12:56:00| Daily beverage news and comment - from just-drinks.com

Our spirits commentator, Neil Ridley, is all riled up. Again. This time, it's about the positioning at the higher end of the spirits category.

Tags: comment category future positioning

 

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