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Tag: examining
Examining the Heinz-Kraft Merger
2015-03-27 16:28:00| Food Processing
Frost and Sullivan sees more coming; 'How do we make our brands work togethe
Examining The Beer Industry Through Philip Van Munching's 'Beer Blast': Brand Image
2015-03-16 12:22:07| Beverages - Topix.net
As the former advertising director for Heineken's US importer, Van Munching's book focuses heavily on beer companies' brand image strategies. He uses the examples of Schlitz Brewing Company and of his own company after Heineken took over to show how luxury companies like brewers can damage their brand images.
Tags: image
van
industry
brand
JPMorgan: US Examining Racial Disparities on Car Loans
2015-02-25 17:04:09| Auto Dealers - Topix.net
JPMorgan Chase & Co. said the bank has been questioned by the U.S. Department of Justice over auto lending practices that possibly resulted in discrimination.
Tags: car
loans
examining
racial
Examining the Global Supply Chain
2015-02-12 19:26:00| Food Processing
As the global flow of raw materials and packaged goods increases, the benefits and needs of visibility to the food supply chain are crystallizing.
Tags: global
supply
chain
examining
Examining The Beer Industry Through Philip Van Munching's 'Beer Blast': The Quest For New Products
2015-01-24 11:41:13| Beverages - Topix.net
The book shows that even though the beer industry is considered a "defensive" investment, the industry has been far more volatile than one would imagine. One example of this volatility has been the industry's constant drive to develop new products.
Tags: products
van
industry
quest
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