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5 Digital Steps to Generate Massive ROI from Direct Mail
2013-03-19 16:47:29| AutomotiveDigest.com - Automotive Industry News
Direct mail hasnt changed much in the past 90 years (except for the prices!). Why should it? It works to get good looking information in front of a lot of people very quickly, and consumers have a financial mindset when looking through their mail because that is how all their bills come. Direct mail is also not what you would call bargain advertising. There are creative costs if you have an agency design it, production costs depending on card stock, and mailing costs with higher postage fees. However, the problem with direct mail is not the cost, but the lack of digital strategy to enhance the effectiveness of it. Keep reading!The Article 5 Digital Steps to Generate Massive ROI from Direct Mail appeared first on Automotive Digest.
Tags: mail
digital
direct
steps
PJM Grid Operator Plans Billions In Transmission Improvements To Meet Massive Generator Fuel Shift
2013-03-11 18:35:00| Transmission & Distribution World
Massive shifts in the fuels used to generate electricity are requiring major investments for electric transmission grid improvements, a recent study by PJM Interconnection reveals.
Tags: meet
plans
transmission
shift
China To Complete First Phase of Massive Water-Transfer Scheme
2013-03-11 15:45:47| ENR.com: Headline News
The projects middle and eastern routes will force relocation of several hundred thousand people
Tags: complete
china
phase
scheme
Global Warming In Alberta Reveals Massive Big Rock Under Melted Ice, Say Friends Of Science
2013-03-11 03:26:23| pollutiononline News Articles
If the recently reported findings ofbonesof giant camelsfound on Ellesmere Island in the arctic are the ‘ambassadors of climate change’ then theBig Rock in southern Albertais the ‘ambassador of global cooling’ say Friends of Science, the climate science critical review group
Tags: big
friends
science
rock
Report: Some 70 companies trying to partner with Linc Energy on developing massive Australian shale oil prospects
2013-03-10 14:30:29| Green Car Congress
Tags: report
partner
companies
energy
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