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Anheuser-Busch InBev targets female fans with Lime-A-Rita NFL tie-up
2017-08-31 13:52:00| Daily beverage news and comment - from just-drinks.com
Anheuser-Busch InBev's US unit has lined up a partnership between its Lime-A-Rita brand and the country's National Football League.
PepsiCo "gamifies" NFL tie-up with Snapchat codes
2017-08-22 14:05:00| Daily beverage news and comment - from just-drinks.com
A PepsiCo tie-up in the US with the National Football League (NFL) aims to "gamify" the sports-viewing experience, the company has said.
Lytx Study Shows Link Between the Return of NFL Season and Drowsy Driving
2017-08-21 18:11:45| Waste Age
The study reveals a spike in drowsy driving-related collisions and near-collisions on the Monday and Tuesday mornings following Sunday and Monday night televised NFL games.
Anheuser-Busch InBev unveils NFL Snapchat codes for US Bud Light tie-up
2017-08-18 14:12:08| Daily beverage news and comment - from just-drinks.com
Anheuser-Busch InBev is to add to its traditional Bud Light tie-up with the National Football League in the US by including prize-winning codes on packaging that can only be unlocked through Snapchat.
NFL player spends signing bonus to buy cattle
2016-11-01 23:04:15| Beef
Steelers wide receiver Cobi Hamilton purchases cattle for the family farm. read more
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