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Molson Coors highlights 2.8% abv Miller64 in "Dry-ish January" push - video
2020-01-02 13:20:00| Daily beverage news and comment - from just-drinks.com
Molson Coors has launched an activation in the US centred around its lower-abv beer, as it looks to tap into trends towards reduced alcohol intake in January.
Tags: video
january
push
highlights
Labatt Breweries replaces Molson Coors as NHL beer sponsor
2019-12-18 11:40:00| Daily beverage news and comment - from just-drinks.com
Anheuser-Busch InBev's Canadian unit, Labatt Breweries, has restored its sponsorship tie-up with the National Hockey League, eight years after losing out to Molson Coors.
Tags: sponsor
beer
nhl
replaces
Could Molson Coors Europe & International become the first big M&A deal of 2020? - analysis
2019-12-17 12:53:00| Daily beverage news and comment - from just-drinks.com
When Molson Coors announced the launch of a "revitalisation plan" earlier this year, much was made of the group's decision to change its name. The switch to Molson Coors Beverage Co suggested a "pivot away from beer", a suggestion that has plenty of evidence to back it up - hello, Vizzy hard seltzer! Less was made, however, about the prospects for the company's operations outside its North American heartland. Until now.
Tags: of
international
big
analysis
Molson Coors unveils Blue Moon brewery upgrade as taprooms flourish
2019-12-12 12:26:00| Daily beverage news and comment - from just-drinks.com
Molson Coors is to up capacity at its Blue Moon pilot brewery in Denver by 50% to meet growing demand at its taprooms.
Tags: blue
upgrade
moon
unveils
Molson Coors lines up Vizzy hard seltzer for 2020 launch
2019-12-10 14:06:00| Daily beverage news and comment - from just-drinks.com
Molson Coors is to launch a hard seltzer that contains anti-oxidants as part of a new strategy to expand beyond the beer category.
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