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Craft consolidation continues as Purity and Prancing Pony agree licence deal

2019-06-26 19:05:00| Daily beverage news and comment - from just-drinks.com

UK craft brewer Purity Brewing Co has agreed a partnership with its Australian counterpart, Prancing Pony, in an arrangement that sees one brew for the other in their respective home markets.

Tags: agree deal continues craft

Scottish spirits bottler promises better market access for craft distillers

2019-06-19 17:11:00| Daily beverage news and comment - from just-drinks.com

A spirits bottler that claims to open up new sales channels for small distillers has launched in Scotland.

Tags: access market craft promises

How UK craft brewers are winning with Generation Z - Focus

2019-06-11 13:15:00| Daily beverage news and comment - from just-drinks.com

The adage that younger consumers of alcohol are drinking less but drinking better is widely-recognised. Earlier this month, the Society of Independent Brewers (SIBA) released its latest British Craft Beer Report, highlighting ways in which some of the country's craft brewers are successfully targeting Generation Z. Here's a look at some of the approaches that have achieved cut-through with beer consumers aged LDA to about 22.

Tags: z focus generation winning

"The craft beer buying spree created some confusion in the marketplace" - just-drinks speaks to Paul Gatza, Brewers Association senior VP of professional brewing

2019-06-04 14:36:00| Daily beverage news and comment - from just-drinks.com

In an increasingly-competitive beer market, craft brewers to be underselling their sustainability credentials. Paul Gatza, senior VP of the professional brewing division at the Brewers Association, speaks with Ben Cooper about what sets craft brewers apart and why they seem not to be taking full advantage of some natural strengths.

Tags: professional created paul association