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The Surface Book and Microsoft's Marketing Folly

2015-11-11 21:08:00| PC Magazine: the Official John C. Dvorak RSS Feed

Microsoft's monopoly mindset prevents it from marketing its new laptop in the right way.

Tags: book marketing surface folly

 

Savannah Children's Book Festival: Kate DiCamillo

2015-11-10 22:37:07| Grocery - Topix.net

ASK any fourth grader if they've ever heard of Because of Winn-Dixie , and you'll probably see a pair of eyes light up. The warm, funny story of lonely Opal and her homely mutt has been a runaway hit with the juice box set since it was published in 2000, and it became even more recognizable after it was adapted for the 2005 film starring Jeff Daniels.

Tags: book festival kate childrens

 
 

Marvel to Launch New 'Deadpool' Comic Book to Accompany Movie

2015-11-10 21:22:09| Toys - Topix.net

The five-issue 'Deadpool and the Mercs for Money' will see Deadpool hire his own mercenaries to find the most valuable object in existence. When Deadpool arrives in movie theaters next year, Marvel Entertainment plans to use the character's newfound success to introduce audiences to some other of its mercenary characters via the newly announced Deadpool and the Mercs for Money comic book series.

Tags: book movie launch comic

 

How a 2012 book helped two teams journalists probe Exxon changing view of climate risks

2015-11-10 15:00:00| Climate Ark Climate Change & Global Warming Newsfeed

ClimateWire: With the launch of an investigation into Exxon Mobil Corp.'s climate stance by New York's attorney general, talk of wide-ranging tobacco-style litigation against Exxon and other oil and gas companies has amplified. But if the Exxon inquiry does blow up into a battle against civil and criminal charges, the oil and gas major may have one big advantage that the tobacco industry, which for years denied that smoking was injurious to human health, did not: lessons from the tobacco industry's flawed...

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How the Surface Book Could Change Apple's Lineup

2015-11-09 18:02:33| PC Magazine Notebooks Product Guide

The Surface Book might inspire Apple to create its first truly convertible PC.

Tags: change book surface apples

 

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