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How COVID has driven at-home indulgence - consumer trends

2020-07-09 22:40:00| Daily beverage news and comment - from just-drinks.com

The coronavirus pandemic has had a seismic effect on the shaping of consumers' drinking habits. This month, Lucy Britner takes a closer look at the rise of at-home indulgence.

Tags: consumer trends driven indulgence

 

TrendSights - Sensory & Indulgence: Ordinary to Extraordinary

2019-08-22 02:00:00| Beverage industry market research - from just-drinks.com

As consumers become more demanding and experimental, they are seeking products that meet not only their core expectations but go further to deliver benefits that are unexpected yet still highly valued

Tags: to ordinary extraordinary sensory

 
 

How playing the indulgence card could return CSDs to success - NPD trends

2017-08-31 17:46:00| Daily beverage news and comment - from just-drinks.com

Carbonated soft drink producers seem to be fighting a losing battle when it comes to sugar. Reformulating drinks with no- or low-calorie sweeteners has not worked out as planned. Smaller-size packages are boosting margins, but at the expense of volume. Apologising for sugar is not working; maybe, going in the opposite direction by celebrating sugar (and indulgence) could produce a different result.

Tags: return card playing success

 

TrendSights: Premiumization & Indulgence; Buying better and more expensive

2016-01-30 01:00:00| Beverage industry market research - from just-drinks.com

The entire FMCG industry is influenced by the human search for "better." It is this notion that drives the Premiumization & Indulgence trend across the market, and supports its continued growth.

Tags: more buying expensive indulgence

 

Product Launch - Robinsons Brewery's Indulgence

2014-11-03 13:53:00| Daily beverage news and comment - from just-drinks.com

Robinsons, the UK regional brewer, has launched a winter ale - the last of its seasonal releases this year.

Tags: product launch robinsons indulgence

 

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