je.st
news
Tag: great
Cablevision Looks to Data Services as Great Savior
2014-08-07 11:14:19| IT Services - Topix.net
Battered by intense competition from Verizon FiOS, Cablevision Systems is increasingly viewing broadband and WiFi services as its great savior.
Tags: services
great
data
savior
Drought forces some boats from shrinking Great Salt Lake in Utah
2014-08-05 00:49:00| Climate Ark Climate Change & Global Warming Newsfeed
Reuters: Drought forced an early end to the sailing season for some Utah enthusiasts on Monday as a huge crane lifted boats out of the Great Salt Lake State Park Marina, where officials say the water is at its lowest level for more than 50 years. "We've had a couple of tough winters here," said harbor master Dave Shearer, watching as the crane gingerly raised a 37-foot Ranger sailboat out of its slip then lowered it onto a trailer in the parking lot. "Some of the deep draft boats are having to pull...
Who Are Your Favorite Beef Bloggers? Plus: 10 Great BBQ Bloggers On Twitter
2014-08-04 23:43:05| Beef
Social media has enabled ranchers to connect with consumers. Through online platforms, people can exchange recipe ideas, view photos of farms and ranches, and make connections from pasture to plate. Here are 10 great barbecue bloggers, and were compiling a list of our favorites on Twitter and Facebook, as well. Join in and help us complete our list of beefs best advocates. BEEF Daily read more
Tags: on
great
favorite
bloggers
How to Earn a Great Reputation
2014-08-04 17:40:04| AutomotiveDigest.com - Automotive Industry News
We are pleased to publish the third installment of fleet marketing guru Ed Pierces monthly marketing column A Call to Action (For Fleet Providers). This months column is entitled Earning a Great Reputation Through Promotion and Education. If you market products to fleet buyers, Ed can help you reach those buyers with the right message. Just before leaving town last week, our dysfunctional Congress managed to cobble together a stop-gap Highway Bill, which will keep the Highway Trust Fund solvent only until next spring. But some hard decisions will have to be made then and fleets are very much affected, no matter how the problem is addressed and finally resolved. NAFA is monitoring the situation and will continue to make the position of fleet professionals known to legislators. Be sure and keep NAFA apprised of your own position on this thorny issue. Janice Sutton Executive Editor The Article How to Earn a Great Reputation appeared first on Automotive Digest.
Tags: great
reputation
earn
A Call to Action (For Fleet Providers): Earning a Great Reputation Through Promotion and Education
2014-08-03 18:59:02| AutomotiveDigest.com - Automotive Industry News
Before leaving last months topic of earned media (marketing communications your company pays to deliver in media that reach your prospects and customers), here are a few considerations that I promised to address in greater detail: First, lets talk about form and style of promotional messages by specific media tactics beyond advertising, which I spoke about last month. Ed Pierce, Its The Arts Marketing As I did last month, I am borrowing concepts from some of our industry's best salespeople, but establishing an effective relationship with a prospect or customer -- especially in a B2B market -- is adaptive. A great salesperson can shift easily from one type of sales approach to another based on the environment (exhibit floor, customers office, home office visit) and on-the-spot customer feedback. Likewise, effective marketing communications must adapt to the situation. Last month, I noted that an effective ad provides a snapshot of product value in terms that are important to the fleet manager. But an ad can only promise value, it cannot provide enough substantiation to close a sale (again, in B2B markets). Direct marketing and trade shows also constrain the message. Answer the Questions that Fleet Managers Want to Know READ MORE The Article A Call to Action (For Fleet Providers): Earning a Great Reputation Through Promotion and Education appeared first on Automotive Digest.
Sites : [218] [219] [220] [221] [222] [223] [224] [225] [226] [227] [228] [229] [230] [231] [232] [233] [234] [235] [236] [237] next »