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Editor's Viewpoint - Is Petropolis Finally Moving into SABMiller's View?

2014-11-24 16:39:00| Daily beverage news and comment - from just-drinks.com

SABMiller may have been trying to sneak news of its Brazilian tie-up with Petropolis under the radar, but the news comes on the back of pronouncements by the brewer that it is keen to up its presence in the country. It also comes at a time that SABMiller finds itself in a position where it needs to make an acquisition. And fast.

Tags: view finally moving editors

Editor's Viewpoint - Gin: Plymouth's from Plymouth, London's from...?

2014-11-19 18:17:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard's decision this week to withdraw its support for the geographical indication (GI) 'Plymouth Gin' makes sense to me, but that such a GI exists at all serves only to underline the confusion that still abounds in the gin category.

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Best Print Ad of the Month from Automotive Digest Editors:

2014-11-09 19:29:35| AutomotiveDigest.com - Automotive Industry News

Ad: Double page spread in the enthusiast magazines like Car and Driver. Product: New 2015 Dodge Challenger. Head: They May Be Gone, But They Left Us With the Keys. Tag Line: Their Spirit Lives On. Principals in the Print Ad: Horace and John Dodge (brothers). Overall Effect: Visual, strong punch line, two brothers and the car. Impact: Engaging, gets your attention, and will sell cars. GET MORE DETAILS _________________________________________________________ The Article Best Print Ad of the Month from Automotive Digest Editors: appeared first on Automotive Digest.

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