je.st
news
Tag: google
Google Gives Google+ Some Nips and Tucks
2017-01-18 22:21:55| TechNewsWorld
Google has announced three new updates to Google+ in an effort to revive interest in the faltering product. The added features will be rolled out next week, when the old Google+ layout will vanish. Lower quality comments will be hidden, although Google didn't explain how or by whom comments will be judged. Google has tweaked the Google+ UI to display more posts and less white space.
Data War(s) are Coming: Apple, Google, & Data Miners vs Coveting OEMs for Data Using Mobility, AI & Analytics
2017-01-11 19:47:03| AutomotiveDigest.com - Automotive Industry News
Situation: Mobility will be disruptive & transformative going forward. Too many companies competing for market share of mobility. OEMs want to get into mobility services; Competing with Silicon Valley. Significance or Takeaways for Dealer Mgt Google & Apple more interested in mobility services instead of cars. Big winners will be data miners using Artificial Intelligence & analytics War over access to mobility & data is coming. Auto industry becoming new business with opportunity to control data. See source article from John McElroy's insightful posting "Pitfalls, Opportunity and the Big Mobility Shakeout" ________________________________________________________________________________
Tags: data
using
google
coming
Google Challenging Agency Ad Process: Sez Create Your Own Brand Videos for YouTube [Quicker, Cheaper, & Speedier Production & Feedback]
2017-01-04 22:12:11| AutomotiveDigest.com - Automotive Industry News
SITUATION YouTube Labs is now linking brands with YouTube Creators. How: By Creating a platform for a series of videos for each brand Disrupts of traditional advertising model & bypasses broadcast, cable TV Delivers FB & YouTube directly to customer on the video publishing platforms. YouTube video bloggers growing part of marketing content creation for brands. SIGNIFICANCE Implications for Ad Agencies, video production houses, publishers, buyers of ads.as well as Automotive companies. Moves Google into a sort of talent brokerage. Called "Agile Method" by SW developers to achieve better, faster, cheaper ads. Emphasis on speed to stream, with agency work going straight to production. Scripts approved, guided by insights & market knowledge from YouTube creators. Optimized video then put online to listen to conversations & feedback from consumers. See AD Age article in its entirety Google Links Brands With YouTube Creators: Are Agencies and Influencer Networks Threatened? _______________________________________________________________________
Tags: feedback
create
process
google
Google data centres to be 100% renewable-powered by 2017
2016-12-06 23:32:39| BBC News | Business | UK Edition
Google reveals it is on track to offset 100% of data centre and office electricity use with renewable energy.
Tags: data
google
centres
data centres
Google aims to tackle Black Friday crush
2016-11-23 12:10:25| BBC News | Business | UK Edition
A new tool launched by Google ahead of Black Friday offers to tell shoppers how busy a shop is, in real time.
Tags: black
google
friday
aims
Sites : [138] [139] [140] [141] [142] [143] [144] [145] [146] [147] [148] [149] [150] [151] [152] [153] [154] [155] [156] [157] next »