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Tag: pepsico
PepsiCo: 'The ability to evoke an emotion via packaging is 'the Holy Grail''
2015-09-21 22:10:09| Beverages - Topix.net
The ability to evoke an emotion via packaging is 'the Holy Grail'. Brands seek it but the ability to connect emotionally with people doesn't happen automatically, says Moira Cullen, VP global beverage design, PepsiCo.
Tags: the
ability
holy
packaging
PepsiCo ups digital ante with Walmart exec appointment
2015-09-18 15:35:00| Daily beverage news and comment - from just-drinks.com
The former senior VP for mobile & digital at Walmart has joined PepsiCo as the company looks to raise its digital focus.
Tags: digital
ups
ante
appointment
SodaStream Launches New Flavors While Expanding Partnership With PepsiCo
2015-09-12 10:49:06| Beverages - Topix.net
It has been a little while now since I have offered my analytical points of view regarding SodaStream and their attempts to revive a struggling, yet profitable business in the Untied States. One perspective regarding the Americas business, inclusive of the United States, is that this region still holds ample potential for the company even as it becomes less a part of the total net revenue picture in 2015.
Tags: with
partnership
expanding
launches
PepsiCo (PEP) Stock Up on SodaStream Partnership
2015-09-11 20:59:22| Beverages - Topix.net
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Tags: stock
partnership
pep
pepsico
Strong reign continues for PepsiCo CEO
2015-09-10 17:17:11| Beverages - Topix.net
PepsiCo CEO Indra Nooyi was ranked by Fortune Magazine as the second-most powerful woman in business behind only Mary Barra at GM. It's another feather in the cap of Nooyi who has outlived criticism over some of her strategies and the determination she has shown to keep PepsiCo united as a beverage and snacks company.
Tags: strong
continues
ceo
reign
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