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Lap of luxury - How Remy Cointreau plans to kick-start Cognac

2015-10-23 16:57:00| Daily beverage news and comment - from just-drinks.com

The latest brand to join the quest to recruit new Coganc drinkers is Remy Cointreau's Remy Martin. The company revealed its new campaign to analysts and journalists at its headquarters in Cognac, with the aim of turning the consumer view of "I respect Remy Martin, they have a great product" to "I love Remy Martin, it's the brand for me."

Tags: to plans luxury lap

 

Lap of luxury - How Remy Cointreau plans to kick-start Cognac - Comment

2015-10-23 16:57:00| Daily beverage news and comment - from just-drinks.com

The latest brand to join the quest to recruit new Coganc drinkers is Remy Cointreau's Remy Martin. The company revealed its new campaign to analysts and journalists at its headquarters in Cognac, with the aim of turning the consumer view of "I respect Remy Martin, they have a great product" to "I love Remy Martin, it's the brand for me."

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Exclusive - Remy Cointreau launches global Remy Martin Cognac push

2015-10-20 13:32:00| Daily beverage news and comment - from just-drinks.com

Remy Cointreau has unveiled a global marketing campaign for its Remy Martin Cognac brand.

Tags: global martin exclusive push

 

Technically speaking: Remy Cointreau inspires cautious optimism - Analysis

2015-07-27 17:33:00| Daily beverage news and comment - from just-drinks.com

"Technical factors" formed the caveat to analysts' notes following a challenging first quarter for Remy Cointreau.

Tags: analysis speaking technically cautious

 

Sales rise in Q1 for Remy Cointreau but Strategic Plan makes bumpy entry

2015-07-21 11:04:32| Daily beverage news and comment - from just-drinks.com

Remy Cointreau has reported a lift in quarterly sales in reported terms, but saw sales from its liqueurs & spirits operations struggle in the period.

Tags: plan sales makes entry

 

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