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In competitive world of dolls, Barbie fights for her life

2013-07-21 07:55:00| Toys - Topix.net

But Barbie's competitors look nothing like the blue-eyed, blond-haired, long-legged fashion icon.

Tags: world life competitive dolls

 

Monster High collection eating into 'iconic' Barbie doll sales

2013-07-20 07:52:08| Toys - Topix.net

New York, July 18 : Toy maker giant Mattel has revealed that sales of their Barbie dolls have tumbled 12 percent in the second quarter because of its fast-growing Monster High franchise.

Tags: high sales collection eating

 
 

Doll drama: Barbie slips as rivals like Monster High gain ground in battle for popularity

2013-07-18 23:35:28| Toys - Topix.net

But Barbie's competitors look nothing like the blue-eyed, blond-haired, long-legged fashion icon.

Tags: high ground gain battle

 

HIT acquisition, Barbie sales dip affect Mattel's Q2

2013-07-18 16:16:00| Toys - Topix.net

Mattel reported net income of $73.3 million for the second quarter ended June 30, a 23% decrease from $96.2 million for the same period last year.

Tags: sales hit affect acquisition

 

Barbie Sales Sag for 4th Straight Quarter

2013-07-18 07:56:47| Toys - Topix.net

At 54 years old, is Barbie losing her appeal? Results from Mattel's 2nd quarter report suggest the answer is yes.

Tags: sales straight quarter 4th

 

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