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Political speech or not, MTA should make more on ads

2015-05-07 10:22:30| Railroads - Topix.net

Novel forms of advertising continue to be introduced in the subway as part of the Metropolitan Transportation Authority's efforts to increase revenue from ad space. The latest are 10 digital advertising screens placed at 10 stations in Manhattan.

Tags: on make political ads

 

Water Pik ads back on TV for first time in decades

2015-05-07 07:32:49| Appliances - Topix.net

Water Pik Inc. has launched its first national television advertising campaign since the late 1980s, featuring its line of water-jet flossers and other oral health-care products. The ads, which vary in length from one to five minutes, feature the Fort Collins-based company's Professional Designer Series, which is being bundled with an additional cordless water flosser and travel pouch, 11 flossing tips with storage case, two Nano-Sonic toothbrushes and two replacement brush heads.

Tags: in time back water

 
 

Google Rolls Out New Ads as Mobile Searches Top PCs in 10 Countries

2015-05-06 00:06:29| Auto Dealers - Topix.net

Google Tuesday expanded its suite of ads for mobile devices that offer users information toward potential purchases, rather than just links. The new ads are aimed at people searching for cars, auto dealerships and mortgages.

Tags: top google mobile searches

 

Lobbyists spend big on ads, with mixed results

2015-05-01 05:35:49| Beverages - Topix.net

Kentucky lobbyists spent $752,000 on TV and other forms of advertising to support and oppose bills in the recently completed 30-day session, the first year they had to disclose such spending according to the Legislative Ethics Commission. But the top two spenders had little to show for it.

Tags: results big ads spend

 

Beer Business Sexism Not Limited to Creepy Ads

2015-04-30 21:15:46| Beverages - Topix.net

Earlier this week, photos of a Bud Lite bottle circulated widely for their not-so-consent-friendly tagline : "The perfect beer for removing 'no' from your vocabulary for the night." The Bud Light Up for Whatever campaign, now in its second year, has inspired millions of consumers to engage with our brand in a positive and light-hearted way.

Tags: business limited ads beer

 

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