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Toyota Shows Refreshed Tundra in Very Competitive Truck Market

2013-02-08 04:08:34| AutomotiveDigest.com - Automotive Industry News

Toyota Motor Corp. unveiled its refreshed 2014 Tundra at the Chicago Auto Show in the increasingly competitive pickup market. But it faces a big hurdle: pickup buyers are among the most loyal in the auto industry and its hard to pry the keys from Chevy, Ford or Ram pickup owners and convince them to swap [...]The Article Toyota Shows Refreshed Tundra in Very Competitive Truck Market appeared first on Automotive Digest.

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Toyota Revamps Tundra to Gain High-End Pickup Sales

2013-02-08 03:31:44| Automakers - Topix.net

Toyota Motor Corp . reworked the styling and marketing strategy of its full-size Tundra pickup, seeking increased high-end truck sales after falling short of an earlier goal of boosting work-truck deliveries.

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