Its a digital shopping world, we all know it. I go online to find the best products and your customers are doing the same thing. According to a recent survey by Deloitte, 60% of consumers say they are going online more often to find the best products and services and their decisions are heavily influenced by the tools, information, and service they find when they go to websites or perform a search.
Whats even more interesting about this survey is what customers expect:
83% of shoppers surveyed said they needed some form of support during their online journey. This is a particular issue for 'dependent' shoppers, those with limited experience of online shopping, where this increases to 90%.
Ketty Colom, a Social Media Specialist for ActivEngage, wants dealers to know how valuable the latest information from a survey by Deloitte on live chat can be for driving traffic to your website.The Article 57% of Customers Surveyed Want to Chat appeared first on Automotive Digest.