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Adidas worker hotline bridges communication gap

2015-04-14 19:00:00| Daily apparel & textile news and comment - from just-style.com

Sporting goods giant Adidas is evolving its factory monitoring system away from auditing to track supply chain compliance and is instead working to develop self-governance programmes for its suppliers. Part of the process has been to improve communication with workers at its supplier factories - including the launch of an SMS hotline, which will reach 250,000 workers by the end of the year.

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Category:Consumer Goods and Services

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