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Advance Auto Parts takes AdX for a test drive - and finds a new source of revenue

2014-06-04 15:17:21| Auto Parts - Topix.net

Advance Auto Parts is a leading retailer of automotive parts, accessories, batteries and maintenance items with over 3,900 physical stores as well as a thriving e-commerce business.In late 2012 AAP began testing DoubleClick Ad Exchange in order to offer ad placements on its e-commerce site.

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Category:Automotive

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