Home Advanced video ad formats show 335% higher engagement rate
 

Keywords :   


Advanced video ad formats show 335% higher engagement rate

2020-04-29 15:20:58| Digital TV News

An Innovid study reveals that nearly half of advertisers use advanced video ad formats, driving a 335% higher engagement rate when compared to standard pre-roll ads. Additionally, CTV impressions and engagement has seen a 67% increase YoY.

Tags: show video advanced rate

Category:Consumer Goods and Services

Latest from this category

All news

22.12Trump threatens to try and regain control of Panama Canal
22.12Wind hits festive travel as Heathrow cancels flights
22.12Elon Musk's curious fixation with Britain
22.12Valencians struggling to recover from devastating floods
22.12Valencians struggling to recover from devastating floods
22.12'Worst place I've lived': Vulnerable left in unsafe homes
21.12Google suggests fixes to its search monopoly
21.12Google suggests fixes to its search monopoly
Consumer Goods and Services »
22.12Florida agricultural production losses top $190M
22.12Trump threatens to try and regain control of Panama Canal
22.12Weekly Recap: Costco to Change Diaper Suppliers, BCNonwovens Acquires Atex USA Inc. & More
22.12Wind hits festive travel as Heathrow cancels flights
22.12Elon Musk's curious fixation with Britain
22.12Valencians struggling to recover from devastating floods
22.12Valencians struggling to recover from devastating floods
22.12'Worst place I've lived': Vulnerable left in unsafe homes
More »