Home › Advanced video ad formats show 335% higher engagement rate
 

Keywords :   


Advanced video ad formats show 335% higher engagement rate

2020-04-29 15:20:58| Digital TV News

An Innovid study reveals that nearly half of advertisers use advanced video ad formats, driving a 335% higher engagement rate when compared to standard pre-roll ads. Additionally, CTV impressions and engagement has seen a 67% increase YoY.

Tags: show video advanced rate

Category:Consumer Goods and Services

Latest from this category

All news
08.12Trump says $72bn Netflix-Warner Bros deal 'could be a problem'
08.12Japan is facing a dementia crisis can technology help?
08.12Can Japan get more female business leaders?
07.12Government promises 50,000 new apprenticeships in youth employment push
07.12Covid fraud and error cost taxpayers 10.9bn, report will say
07.12Reverse advent calendar call-out from foodbank
07.12Young people on benefits to be offered construction and hospitality work
07.12Sold 30 items on Vinted? Don't panic if you get a message about tax
Consumer Goods and Services »
08.12Trump says $72bn Netflix-Warner Bros deal 'could be a problem'
08.12Japan is facing a dementia crisis can technology help?
08.12Can Japan get more female business leaders?
07.12Government promises 50,000 new apprenticeships in youth employment push
07.12Covid fraud and error cost taxpayers 10.9bn, report will say
07.12Reverse advent calendar call-out from foodbank
07.12Young people on benefits to be offered construction and hospitality work
07.12Sold 30 items on Vinted? Don't panic if you get a message about tax
More »