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Amazon Sidewalk and Why Marketing Expertise Matters

2021-06-14 13:00:00| TechNewsWorld

The problem with Amazon Sidewalk isn't the technology. It's the lack of clever marketing which is pervasive in the technology market. Let's explore one of the sustained weaknesses in tech -- the lack of critical marketing acumen. We'll then close with the product of the week, an alternative to the Ring video camera that also might make a quick and easy Father's Day present. [ more ]

Tags: marketing amazon matters expertise

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