In a rather adventurous move, Apple appears to have acquired Beats Electronics for $3.2 billion - the company co-founded by Dr. Dre in 2008 that in just six short years has sewn up the entire high-end consumer headphones market. In January, Beats also launched Beats Music, a streaming music service that's similar to Spotify. At this point, you are probably wondering the same question as me: Why? Why did Apple acquire Beats? Let's try and work it out.