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Home › Disney reorganises entertainment business to focus more sharply on streaming

 

Disney reorganises entertainment business to focus more sharply on streaming

2020-10-13 09:48:00| Telecompaper Headlines

(Telecompaper) Disney is reorganising its media and entertainment business, with attention going more on its streaming services, such as the successfully launched Disney+. Under the new structure, the company wants to sharpen its focus on developing and producing original content for its streaming services as well as for its legacy platforms. Distribution and commercialisation activities will meanwhile get centralised into a single, global Media and Entertainment Distribution group, also responsible for ad sales and for overseeing operations around streaming services. Disney CEO Bob Chapek said the idea is have the company's creative teams make "world-class, franchise-based content, while our newly centralised global distribution team will focus on delivering and monetising that content in the most optimal way across all platforms, including Disney+, Hulu, ESPN+ and the coming Star international streaming service."

Tags: business entertainment focus disney

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