Overall Situation with Content Marketing
What Joe Pullizzi, CMI Founder, says:
Native advertising is still the gateway drug
Mobile, too, is getting more into content marketing programs
Consumer Content Marketing continues to be the flavor of the month
Evolution of the content marketing practice itself.
Here are the five Marketing Trends:
1. Original Content more in demand and addictive
2. Onslaught of Acquisitions Build or Buy is the Question
3. Marketing as a Profit Center Content Monetization is here
4. Content Marketing Goes Worldwide Watch China
5. Turf War between PR, Marketing, Social Media & Content Developers
Click and Gain the insightful detail in this link to Joe's Trends for Content Marketing