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Full-service airlines go full tilt at loyalty programmes

2015-03-07 11:08:09| Airlines - Topix.net

With the entry of a new challenger in the premium services space, Vistara, a key differentiator between its offerings and those of incumbents like Jet Airways and Air India will be the loyalty rewards programmes. Even as no-frill carriers compete largely on costs, the war between Indian full-service airlines may well play out through their loyalty programmes.

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