Home General Mills serves up social values in new Cheerios campaign
 

Keywords :   


General Mills serves up social values in new Cheerios campaign

2014-10-02 23:45:48| Agriculture - Topix.net

When cereal giant General Mills Inc. faced criticism over a television commercial last year that featured a biracial family, the company could have backed down. Instead it brought the family back for its most expensive and high-profile commercial of the year, in the 2014 Super Bowl.

Tags: general social values serves

Category:Agriculture and Forestry

Latest from this category

All news

01.06This Week in Agribusiness, June 1, 2024
01.06This Week in Agribusiness, June 1, 2024
31.05Vytelle expands to Melbourne, Australia with its 21st global bovine IVF lab
31.05USDA celebrates 100 years of agriculture innovation
31.05The details tell the story
31.05Low-nutrient diets for breeding pigs improved reproductive performance
31.05Beef fundamentals turning murky
31.05Seaboard Foods awards 65 $1,000 scholarships
Agriculture and Forestry »
03.06Eastern North Pacific Tropical Weather Outlook
03.06Atlantic Tropical Weather Outlook
03.06Could a housing revolution transform Canadian cities?
02.06Eastern North Pacific Tropical Weather Outlook
02.06Atlantic Tropical Weather Outlook
02.06Eastern North Pacific Tropical Weather Outlook
02.06Atlantic Tropical Weather Outlook
02.06Weekly Recap: Dyper Names CEO, Soft N Dry Diapers Expand Distribution to Brazil & More
More »