Home Heineken's in-house expert drives cannabis strategy - Comment
 

Keywords :   


Heineken's in-house expert drives cannabis strategy - Comment

2018-06-28 14:30:00| Daily beverage news and comment - from just-drinks.com

What do international brewers know about cannabis? Not very much, it seems, which is why Constellation Brands last year invested CAD245m (US$191m) in a cannabis manufacturer to help Corona's US owner bring a cannabis beverage to market. Molson Coors is reportedly seeking similar help in its potential push into the category.

Tags: comment strategy expert drives

Category:Food and Related Products

Latest from this category

All news

»
26.04TikTok China parent firm says no plans to sell app
26.04Why green steam is a hot issue for business
26.04The ex-flight attendant who now leads the airline
25.04Tim Kirchen appointed EVP at UPM Raflatac
25.04Sunscreen That Brightens Skin and Allows Vitamin D Production
25.04La Roche-Posay Unveils Dark Spot Innovation
25.04Symrise: Q1 2024 Financials
25.04Liv by Kotex Launches Mothers\' Night to Help Moms
More »