Washington Post: Heres a depressing statistic if youre worried about climate change: 63 percent of Americans say theyre concerned about the issue, but only 47 percent think the government should do anything about it.
That divide, known as the attitude-behavior gap, isnt all that uncommon. And activists and politicians have tried all kinds of strategies to address it. Theyve appealed to peoples better nature (Help save the children!) and to their self-interest (Youll get a tax write-off!).
Each...