How the 'The Profit' is making sweet Indy deals CNBC show host Marcus Lemonis focused on a candy business and more Check out this story on IndyStar.com: http://indy.st/1ymqDUi Marcus Lemonis, star of the CNBC show "The Profit," consults with 240Sweet owners Alexa Lemley and Samantha Aulick on Saturday, April 11, 2015, at Indy City Market's Winter Farmers Market. The company is among nine small businesses that CNBC announced would appear on The Profit's third season, starting May 12. CNBC's "The Profit" Marcus Lemonis often has to break a business to remake it.