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How to engage population with climate change? Frame it as public health issue

2015-07-09 19:02:00| Climate Ark Climate Change & Global Warming Newsfeed

ScienceDaily: Recent research in Environmental Communication examines the powerful influence of mass media portrayal of climate change and subsequent public identification with the issue. Climate change is often reported as an environmental issue, this depiction arguably lacks personal relevance to individuals. Weathers and Kendall study US reportage of climate change in a public health frame; a more powerful presentation for motivating public engagement and action against climate change? The majority of the...

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