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Home › Is Heineken risking its brand image with new H41 beer? - Comment

 

Is Heineken risking its brand image with new H41 beer? - Comment

2016-03-17 13:47:00| Daily beverage news and comment - from just-drinks.com

It takes a lot for Heineken to meddle with its hard-won brand equity. So when it does, it's worth paying attention to the reasons why.

Tags: comment image brand beer

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