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Leasing Playing a Large Part in New Vehicle Sales Growth

2013-08-01 07:33:13| AutomotiveDigest.com - Automotive Industry News

Automakers are battling for leadership in the midsize car segment, and leasing has become a big part of their marketing strategies. While leasing used to be mostly a tactic for luxury vehicles, it's now becoming more mainstream. Solid used car prices, low interest rates, and the appeal of lower monthly payments with US consumers is driving the leasing trend. Its reaching its highest level as a funding source for new vehicle sales not seen since 2007. Automakers will need to remain in a cautious stance for leasing to merit its worth. The Article Leasing Playing a Large Part in New Vehicle Sales Growth appeared first on Automotive Digest.

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