MakeMyDeal will be launched on April 1, which will let car shoppers safely and easily submit a credit application through the dealers website, then transition to an in-store process to finalize the transaction and take delivery of the vehicle. This digital retailing tool has been created through Cox Automotive and integrating services from two of its companies, Dealertrack and Dealer.com. MakeMyDeal will tie in Dealertracks credit application and its sales and F&I portal.
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