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Matcha's moment in the drinks market - NPD round-up
2016-07-27 17:35:00| Daily beverage news and comment - from just-drinks.com
For something that has been around as long as matcha has - literally centuries - it is strange to say that matcha is having a "moment" in the beverage market. Yet that is precisely the case as matcha is becoming a "go to" functional beverage ingredient of late, expanding outside of tea and into a variety of drinks categories.
Tags: market
moment
drinks
roundup
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