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OTT media services continue to vex pay-TV and television networks
2016-06-29 19:50:58| Digital TV News
The reign of pay-TV and television networks as the most stable, predictable and highest-margin segments of the US media industry is rapidly eroding, according to Moody's. OTT and digital ad platforms are breaking down the long-standing practice of contractual aggregating and bundling content for distribution through closed-system set-top boxes.
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Category:Consumer Goods and Services
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