Home › OTT video ad spending grows 18X on SpotX platform in 2017
 

Keywords :   


OTT video ad spending grows 18X on SpotX platform in 2017

2017-12-14 14:30:12| Digital TV News

SpotX has released figures illustrating explosive growth in global OTT video advertising spend across its platform. The portion of overall ad budgets spent with OTT inventory owners increased from 8% in October 2016 to over 26% of total spend for October 2017.

Tags: video platform spending grows

Category:Consumer Goods and Services

Latest from this category

All news
22.11'Scammers sent courier to steal 4,000'
22.11Spain fines budget airlines including Ryanair 179m
22.11Formulating Biphasic and Triphasic Products
22.11Gatwick terminal evacuated due to security risk
22.1168% of US households have a smart TV, 46% have a streaming media player
22.11Reliance and Disney complete India JV transaction
22.11HbbTV Association appoints Service List Registry
22.11ocilion brings Prime Video and YouTube to its IPTV platform
Consumer Goods and Services »
23.11()PC-88015\"2D
23.11180&100m
23.11kenG
23.11ps3 CECH-4300C HDMI500
23.11 UNDERTALE PIANO SCORE
23.11MM6 BM11-SEC3 LC
23.11
23.11Blu-ray
More »