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Home › Pernod Ricard expands NFC-bottle Malibu campaign across Europe

 

Pernod Ricard expands NFC-bottle Malibu campaign across Europe

2018-07-05 15:56:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has unveiled plans to distribute 300,000 connected Malibu bottles across Europe this Summer as it ramps up the brand's Internet of Things activation.

Tags: europe campaign expands malibu

Category:Food and Related Products

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