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Price increase drags down Smucker's coffee sales

2014-11-14 13:08:17| Food - Topix.net

J.M. Smucker Company's notable 9% list price increase on Folgers, Dunkin' Donuts and other packaged coffees in the U.S. announced last June has finally caught up with the food maker, dragging down its second quarter sales an expected 5%. The Orrville, Ohio-based firm announced Nov. 12 that its preliminary results for its second quarter ended Oct. 31 "were significantly impacted by volume declines in its U.S. retail coffee segment a due primarily to consumer response to higher promoted price points for its roast and ground coffee offerings in the second quarter as compared to the first quarter of this fiscal year."

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