Home SFR separates content from telecom services, to sell more outside customer base
 

Keywords :   


SFR separates content from telecom services, to sell more outside customer base

2018-03-20 17:23:00| Telecompaper Headlines

(Telecompaper) SFR announced a change of brand name for its sports TV offering, which will become RMC Sport in August, ahead of the group stages of the UEFA Champions League. It also said that it will introduce a new pricing model for its three main content propositions (sports, press and cinema), billing them as optional add-ons instead of bundling them automatically within its fixed and mobile packages. The new strategy will be coupled with a renewed effort to sell the content directly to non-SFR customers (OTT and satellite), and via new wholesale deals.

Tags: services content customer base

Category:Telecommunications

Latest from this category

All news

»
26.11Sports service SPOTV adopts Zixi for affiliate delivery
26.11EQT to sell Melita to Goldman Sachs Alternatives
26.11U.S. spending on standalone pay TV increased in Q3 2024
26.11yuma 1~60
26.11 GARMIN Approach S20
26.1135130
26.11HOTEL4 DVD-BOX
26.11 VHS
More »