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SXSW 2013: No new Twitter, but marketing and hardware stand out

2013-03-12 21:37:36| InfoWorld: Top News

South by Southwest Interactive is best known as the technology festival that put such social networking mainstays as Twitter and Foursquare on the map. But if there was a "next big thing" at this year's event, finding it would be pretty hard. Part of the problem is that the Austin, Texas, conference has grown so large, with so much corporate branding and marketing taking place, that small tech companies must resort to extreme measures to get noticed.

Tags: out hardware marketing stand

Category:Information Technology

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