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Stop Stressing Credits, Focus On Selling

2013-09-02 18:21:29| AutomotiveDigest.com - Automotive Industry News

Prospect leads are the lifeblood of a dealership and they come from multiple sources like OEM and dealer websites, organically from search engines and from independent lead providers. Dealers need to recognize the value of valid leads and "work them" properly. The focus should not be on looking for bad leads and then pushing for credits from the provider but on selling to prospects in the market. Read More The Article Stop Stressing Credits, Focus On Selling appeared first on Automotive Digest.

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