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Using Big Data to create smart shops - the future of retail in China - analysis
2018-05-15 11:00:00| Daily beverage news and comment - from just-drinks.com
The way consumers shop in China is changing. The country's Internet giants are using e-commerce data to blend on- and off-line experiences in an effort to create a 'new retail' landscape. In this report, Lucy Britner offers an overview of the major changes and a closer look at how food and beverage companies are getting involved.
Tags: data
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china
Category:Food and Related Products