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'We're not Google': How CarMax is trying to attract tech talent

2015-10-30 21:09:04| Auto Dealers - Topix.net

Jim Lyski, the chief marketing officer at CarMax, is nothing if not realistic: "Nobody coming out of college today says, 'I want to be a used-car salesman.' " That's true, but Lyski and the CarMax brand are hoping to pivot away from the sleazy car salesman trope as it tries to hire thousands of engineers, designers and developers to help it along on its digital journey.

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